Digital Marketing & Marketing Analytics

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Looking to enhance your skills in digital marketing and marketing analytics? Look no further than the HRDC certified training program offered by Sunway Leadership Centre Sdn Bhd in Malaysia. Our comprehensive program covers everything from social media marketing to data analysis, giving you the tools you need to succeed in today's competitive business landscape.

With a focus on practical, hands-on learning, our expert instructors will guide you through the latest trends and techniques in digital marketing and marketing analytics. Upon completion of the program, you will receive a certification that is recognized by the HRDC, giving you a competitive edge in the job market. Request a quote today to learn more about how our training program can help you take your career to the next level.
Learning Objectives

1. Understand the fundamentals of digital marketing: Participants will learn the basics of digital marketing, including key concepts such as SEO, social media marketing, email marketing, and content marketing. They will also gain an understanding of how these different channels can be used to reach and engage with target audiences effectively.

2. Develop proficiency in marketing analytics tools: Participants will be able to use popular marketing analytics tools such as Google Analytics, Facebook Insights, and HubSpot to track and analyze the performance of their digital marketing campaigns. They will learn how to interpret data, identify trends, and make data-driven decisions to optimize their marketing strategies.

3. Improve ROI through data-driven decision-making: By mastering marketing analytics, participants will be able to measure the success of their digital marketing efforts more accurately. They will learn how to set measurable goals, track key performance indicators, and use data insights to improve ROI and drive business growth.

Content Delivery Method

Physical, Virtual

HRD Corp Certified Course


Duration and Language

1 to 2 days; English

Target Audience

Suitable for employees at all levels

Key Skillset Addressed

1. Data analysis
2. Strategic planning
3. Content creation